Whether it’s for personal enjoyment or professional use, your website doesn’t really accomplish much without people visiting it. Boosting your search engine ranking can go a long way towards doing that, especially if you know a few ways to increase that ranking quickly.
Submit Your Site
If anyone is linking to your website, then it’s only a matter of time before Google bots, crawlers, or spiders come by and start indexing your content. However, you can also just submit your URL to their directory manually. Doing so usually means they take a look at your content faster than just randomly stumbling across it.
Make It Load Fast
How fast your website loads is a huge factor in your search engine rankings. Google considers the overall user experience of a website in determining its ranking, and page loading time is a big part of this. You only get a second or two before many online users would decide to back out and go somewhere else. This also has the advantage of keeping a lot of the traffic sent in your direction from Google anyway.
Buy Traffic
Active search queries for content like yours or even your website specifically will indicate to Google that someone is looking for your website. That will help move you up the rankings a little bit because the search engine pays more respect to online domains that people are deliberately looking for. Just be sure that when you buy traffic that it comes from a natural-looking source. If it appears unnatural, Google will ignore it.
Update Frequently
Google’s business model isn’t just based on delivering lots of good results for search phrases and keywords but also on what they deem to be timely and useful content. Rather than let your website remain static, you need to add content to it on a regular basis. A blog is a great way of accomplishing this.
Be Mobile-Friendly
Most online traffic comes from smartphones and tablets. Your website needs to be mobile-friendly as a consequence. In fact, Google is actually ranking sites now based on their mobile versions rather than their desktop versions, so adjust your design resources accordingly.
Search engine optimization is a very cost-effective process of drawing relevant and interested traffic to your website over time. However, the actual results of a campaign can take anywhere from six weeks to six months to generally take hold. These specific techniques will hopefully speed things up a bit on the front end, however.
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