How should you choose your custom essential oil boxes?
Essential oil needs to be packed in quality material to bear stress, maintaining quality of product and quality printing enhancing the visibility of brands.
Benefits of essential oils are limitless, they are being used everywhere due to their benefits for headaches, sleeplessness and mental disorders. With increasing demand of essential oils in our daily lives, too many companies have started their own essential oil businesses. So when a number of companies are already making this product. You would be needing something different to differentiate yourself from all other brands in the market.
Because everyone is trying to sell best products they can. In such situations when the product of every company is almost same, companies with best packaging are getting famous, and are making more sales. Reason lies in the statement “WHAT IS SEEN IS SOLD” so if you are making your product look better it will definitely get sold. Now question is what can be done to make visibility of your essential oil’s packaging better. In this blog I would try to help you increase your sales by enhancing beauty and presentation of your box.
What material to choose while making essential oil packaging?
You have too many options for materials such as cardboard, kraft and corrugated. All of them are best suitable to the essential oil packaging but what is the difference between all these materials?
Cardboard:
They are lightweight and are best for transportation over larger areas. They are easy to load on vehicles, along with being cheaper than all the other materials. They are flexible enough to allow all kinds of printing over it. They allow all the features such as windows, foiling, and stamping to be done. This material is really protective and is sturdy enough to hold any object without causing any damage to all the goods.
Further-more they can be moulded in any size. So you don’t need to add foam or any other things to adjust the size of the box. Adding Styrofoam or any other thing will really reduce the value of your essential oils. so it’s better to make the size of the box just according to the size of your essential oil bottles. It is hundred percent eco-friendly.
Kraft:
This material has taken its name from German word kraft meaning strong or sturdy. Its main quality is its ability to withstand wear and tear during transportation or while loading. It can bear high temperature, humidity or other harsh environmental condition without affecting the quality of products packed inside it. It can be used to transport heavy items such as electronics. Light items such as jewellery or other similar things can be used to do printing over it. It allows all kinds of printings and embellishments to be done over it. It is biodegradable and Eco-friendly.
Corrugated:
It is another form of card –board. Some people consider it in the category of cardboard which is technically true because they are made from cardboard. They have flutes in them which are basically zig zag layers trapping air inside them.
You can choose any of these material depending on your choice. But most of the time cardboard are used to make boxes for essential oils. They are recyclable and Eco-friendly causing no harm to anybody with being cheaper.
Printing methods to enhance visibility of your brands:
There are 3 main types of printings depending on the type of visualization you want to have. Lithography and flexography are best for printing any text over the box or making images needing little resolution. While digital is used where a lot of magnification is required and images showing great magnification. We will discuss everything in detail here.
Lithography:
Lithography is a kind of printing which is most ancient form of printing. It is used where excess of ink is needed to be removed. It uses zinc or aluminum metal plates for printing. In this type the areas where ink is being used will not get dissolved by anything but water. And other areas will only be dissolved by water or other substances. They can be used on essential oil boxes effectively.
Flexography:
This type of printing is done with the help of leather. It will easily and quickly get dry that is why such kind of printing is mostly used for food wrappers where it is needed that ink does not get dissolved in the food.
Digital printing:
It is suitable for all types and for small and bulk orders because in this case no dye is being prepared, it uses four inks which make new colors such as cyan, magenta, yellow and black but for essential oil boxes green shades are the best as they give herbal and natural look to your product. it’s as easy to print one sample as for bulk. It is specifically good for small orders or for samples where assurity is needed about a particular type of pirnt. Fast turnarounds and cost effective shipping. This type of printing can be used over all kinds of paper types. Cardboard which is quite thick, heavyweight papers, and plastics which seems little difficult to be printed can be printed.
FINISHING OPTIONS:
- Further-more you can add embellishment as much as needed. Embellishments include foiling such as gold or silver foiling, stamping or UV spotting. You can add ribbons or laces to enhance presentation of your boxes
- Prettier presentation will definitely bring more customers and better material will help build trust on you. Add warnings or instructions needed to use that oil, also mention ingredients being used other than oil, if any. In this way your customers will want to buy from you again and again. They start trusting you and become your loyal customers.
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