Even if you’re not aware of it, UX design principles are all around you – they inform your online behavior and guide your reactions to the things you interact with every day. So what are they? Here’s a look at principles and laws that govern the way we design software, products, and websites – and why ignoring them can be disastrous.
Principle 1: Users Come First
Great design isn’t about creating experiences—it’s about solving problems. As designers, we must focus on our users above all else to ensure that what we create truly meets their needs.
Principle 2: Understanding Users
What do users want? How will they behave? How do you create something that fits their needs? User research and knowledge goes hand in hand with knowing how to design something that will work. The more insight you have into who your users are, what they need, what they like, etc., the better your chance at designing a product they’ll use.
Principle 3: Simplicity
Simplicity should be a core consideration in every interaction design project. Clarity, conciseness, and consistency can help users learn faster and make it easier for them to navigate through your product. Remove anything that distracts or confuses them. Keep things as clear as possible. The user experience will improve.
Striking a delicate balance between the host city and the revelry of the games is a tough act – although not unachievable. The logo of the 1964 Tokyo Games, designed by Yusaku Kamekura and Masaru Katsumi, is a stellar example of timeless design.
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